Audio fingerprinting is our core technology and it enables us to do real time comparisons of streams against songs from our database. To do so we condense all audio data into a unique set of characteristics and then compare this data to determine which songs are played.
This is analog to the fingerprinting done by law enforcement all over the world, were unique key points of a fingerprint will be compared against a huge database to find the culprit.
This technique is extremely robust and does not rely on playlist or similar metadata. Only the audio is used to determine the results.
A detection is the occurrence of a recording within a stream broadcasted by a specific radio station, determined by the automatic identification process. The ID of the recording, the linked metadata (artist, title, album, etc.) as well as the start and end time are recorded.
Retrospective data availability describes the time period for how long past detection results are visible. Starting from the current date and going to the past but never before the start of your contract.
E.g. a FlexPro package will offer two months of retrospective data availability. In this case on the first of March you will be able to see detections starting from the first of January. On the second of March this window will move and you will see detections starting from the second of January.
Detections are determined in real time and are available via the website and API within 3 minutes after the end of a recording. Faster delivery is possible for special use cases.
On the website you can create an access to the internal area of MusicDNA. All you need to do is enter a username, a password and an e-mail address.
VAT will not be charged additionally if you come from a country other than Germany. Despite the display on the website, your location will be taken into account when you proceed to pay for your package.
Select your country of origin in the address form. If this is other than Germany, a form for the VAT ID will appear. Enter your company name and valid VAT ID in the corresponding forms. The total price at the top of the page will not be lowered immediately! Click the blue “Next” button (bottom right). The following page will display the final price regardless of which payment option you use. If you have a valid sales tax ID, the product price will be reduced. On this page, you can check and change your data again. To complete the payment, click on the blue “Buy now” button on the bottom right.
The activation periods for all slots contained in the product/package will start on the day we receive the confirmation of the payment and it ends after the stated period in the product specification (3 to 12 months).
It is not possible to shift nor save the activation period of any unused slots.
To realize different starting times and volumes for song monitoring, all products can be combined easily. E.g. if you need some additional capacity for a short term campaign you could add one or more starter-packages. The assignment between song and product can then be arranged on then song-management-page.
The airplay and format charts are calculated according to the specifications of the German Music Industry Association (BVMI). The basis for calculation can be found in BVMI’s system description. The current weights of the radio stations correspond to the daily reach determined by the Arbeitsgemeinschaft Media-Analyse (AGMA). These can be found on the website https://www.reichweiten.de/.
For campus charts, we weight each detection (unlike other providers) by the number of students enrolled at that particular university.
For in-house charts (International/Station) we do not use weighting. Each airplay is counted as equal. Corresponding versions are counted together.
